You can get a lot of encouragement
when you start a new business - to enter new fields and
practice new ideas. It may also be timed with several step errors. There are
some things that can work right and things can go wrong. Avoid these three
errors described below:
1. Getting a Physical Office
"I have just signed a contract with my
new office space! I am very excited to start my business."
Umm, if you are just starting a business,
then you probably do not need to jump into the office immediately. Some people
believe in reliability the comes in physical location during business
correspondence, but this is not a requirement. More and more businesses are
working with long-distance teams and there is no shame in working from your
living room. And to be honest, if what you do is not good, then the luxury
street address will not bring any success.
You do not even need a physical office to
join the team you've created. Instead, think about using online tools to stay
connected with remote workers. You can share documents, get CRM online, and do
video conferencing as needed.
Bottom line: Office does not make you more
reliable and heads on if you can’t start it your business efficiently.
2. Marketing to Everyone
Let's be real. Your customers are not
everyone "Yes, our products are for new moms, so all new mothers are our
audience." wrong. All new moments will not be your audience. Do you sell $
50 Nomad or $ 500 stroller? In that scenario, there is a clear difference
between mothers who buy high-end goods versus budget items. Do you sell
"really funny soviets" for kids? Mothers in Florida may not care. So
this is a regional difference.
In marketing, there are words called
"people" which are about the demographics of your users, but also
about their individual needs and desires. Identify customers to help in
thinking like this. If we think of a mother's example, then she can become a
new mother to a child, work in traditional jobs 9 to 5, support a family,
somewhere warm, more than 40, etc. See where I'm going. This? And of course,
this is narrow, but it can help you determine who your customers are.
This is another example and you might be
able to see it very quickly. "We target people who demand new jobs"
Wow. He is widely. We help new liberal arts graduates find entry-level
positions. It’s okay, but it can still be better. "We work with
white-collar officials aged over 50 who want to replace Gears after working for
the same profession for 20 years." All this must be done, but you can
think of at least something that can lead to the thought of "those who are
looking for a new job.
3. Just Winging It
Oh, is that so. Believe me, it's tired.
Soon. If your "plan" ignores it, then you have to adjust all the
things you do. You will explain each product or service one by one on a
specific day based on your request. Each offer will be different because you
give each other in response to the thing that the person wants. Do not do this.
With a new idea, there is clearly space to learn, and you will spin with the
most probability.
Instead, start with several systems in
place. There are two ways to start "service/product" and
"cost":
Services / Products Let's start what you
have to give. Is it clear what product or service do you offer? Is there a menu
that you provide for review by people? If you can write your proposal, then
people can self-pre-determine. Deciding what to offer will also help you
determine whether the offer has not been offered. With a new business, you can
be tempted to say yes and offer everything because you have to make money.
Define yes and no to save time later.
How much does it cost to offer you in terms
of time, money and energy? If there is something that is very easy to shake for
you, but it irritates your life every time, then it is an energy cost that you
need to consider. If a service normally takes 10 hours from your schedule and
is only a $ 200 project, then it cannot be a good use of your time. Set the
cost for whatever you offer so that you do not always offer special offers
Conclusion
These mistakes highlighted here are not to
discourage you. When you start your new business, you have to empower yourself
and your business as well. Learn new skills you previously lacked in business
can give you success faster and make the whole process more enjoyable.
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